A student measures the terminal potential difference \(V\) of a cell (of emf \( E\) and internal resistance \(R\)) as a function of the current \(I\) flowing through it. The slope and intercept of the graph between \(V\) and \(I\), respectively, is equal to:
1. \(E\) and \(-r\)
2. \(-r\) and \(E\)
3. \(r\) and \(-E\)
4. \(-E\) and \(r\)